March 02 2020 at 01:00AM
PMI's New Branding
Did you notice our new website? PMI announced a rebranding in October 2019 and PMINEO released our new logo and website during our Annual State of the Chapter Meeting on February 19, 2020. We are excited to share the meaning behind our new colors and symbols:
The Project Economy
Today, the way we work has changed. Organizations and people are centered around a portfolio of projects, creating an economy of projects. At PMI, we call this new way of working “The Project Economy.”
Q: What are the new colors and what do they mean?
A: There are 3 colors that make up our new brand - Tangerine, Aqua, and Violet
Tangerine: We are fearless. We’re unafraid to try new approaches, we learn from our failures and move forward, paving the way for those brave enough to do the same.
Aqua: We are bright. We enlighten and energize people to make a difference in their careers and an impact in their communities.
Violet: We are nurturing. We understand what our community needs, help people get where they want to go, and celebrate them along their journey.
Q: What are the new symbols and what do they mean?
A: There are 10 unique symbols that make up the language of The Project Economy.
Collaboration: We can’t do it alone. Whether it’s partnering with a colleague, client, company or non-profit organization, each of us brings something unique to the table. And we are made stronger when we work together.
Determination: Sometimes projects go according to plan. Most of the time, not. Perseverance is needed to complete any project and successfully deliver outcomes that make a difference in the world.
Change: Disruption isn’t new—it’s constant. Learning how to navigate change is inherent to our growth and challenges us to continuously evolve. Greater challenges bring greater satisfaction in giving back.
Innovation: New ideas. New products. New methods. Constant transformation is what helps us tackle new problems and find fresh solutions. We know that the world isn’t one-size-fits-all. We bring new takes on everyday things to constantly move forward and make life better across the world.
Teamwork: Projects are delivered by people, but winning projects are delivered by teams. Project delivery relies on team players and people who contribute added value to any project, making the team stronger.
Outcomes: We celebrate not just the process, but the positive impact that projects around the world make on society. We’re changing the world—for the better—one project at a time.
Growth: Change and transformation, while at times unfamiliar, spur progress. Whether it’s skill development or organizational expansion, growth brings new opportunities into our economy—and contributes to the greater good.
Vision: This can mean being unconventional. It can mean coming up with new ideas to solve new challenges. It’s about perspective, seeing the big picture, and the ability to create solutions for now that are sustainable for generations to come.
Community: The people that are part of our world make it what it is today. Our community is one of our most valuable assets. We celebrate it and keep it going by welcoming all who wish to join us to make the world a better place.
Philanthropy: Making dreams a reality takes more than a vision — it takes action and dedication. We nurture and inspire the next generation to learn, grow, and achieve their goals so that they too can benefit society. This continued commitment and passion enables us to contribute to the welfare of our youth — and their communities.